Media and Communication - HND

UCAS Code:
Full Time (2 years)
September 2017

This course offers an inspiring introduction to the production, theoretical and professional aspects of media. It gives you a solid and respected platform from which you can progress to further study or present yourself as a competent and credible candidate for employment in the media and communication industries.

What's covered in the course?

We strongly believe in the practical application of theory to real-life situations. We are fortunate to have very strong links with employers in the media industry, who see great value in our approach.

Modules you study include Broadcast Production, Research Methods and Academic Skills, History and Structure of the Media, Media texts and Cultural Contexts, and Professional Studies, in which Birmingham Metropolitan College will support you in securing a two-week placement in a media production business.

Your studies cover key aspects of audio, the moving image, journalism, and television studio practice.

You explore broadcast journalism, photography and photojournalism, radio features and documentary television production, as well as television drama and film studies.

You focus on future employment in a Career Development workshop. You also gain the crucial research and academic techniques to enable you to effectively source, collate and analyse information.

Why Choose Us?

  • Underlining our innovative approach to media studies, we are the UK’s sole provider of an HND in Media and Communication.
  • Delivered at one of our highly regarded partner institutions, Birmingham Metropolitan College, the course is managed, maintained and monitored by the University.
  • A placement allows you to absorb the day-to-day realities of a media production business.
  • Gain from the experience, close support and encouragement of expert staff.
  • Share all the facilities, contacts and advantages of a Birmingham City University student, and feel part of a dynamic, creative and enquiring media production community.
  • Your HND qualification gives you direct entry to the second year of our BA (Hons) Media and Communication course at the University, with a choice of eight specialist routes. Close working between the College and the University ensures that you have covered much of the same content as our first-year BA (Hons) Media and Communication students.

This course is subject to approval

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Open Day - 19 November 2016

Our next University-wide Open Day will take place on Saturday 19 November 2016. Come along to find out more about our courses and see our facilities.

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This course is not open to International students
Birmingham School of Media

Discover the Birmingham School of Media

Visit our School site for more student work and extra information.

Visit the School website

Where our students go

Our students have gone on to work with companies such as:

  • Split Second Media

And in jobs such as:

  • Creative Director

Entry Requirements

A good portfolio, plus one of the following:

  • 120 tariff points
  • BTEC National Diploma with 2 merits or distinctions
  • Level 3 Diploma in Foundation Studies (Art and Design)
  • An International Baccalaureate with 24 points
  • An equivalent qualification or experience

The UCAS tariff is changing

If you're considering applying for this course to start in September 2017 onwards, it's important to know that the UCAS tariff system is changing.

UCAS tariff points – the points system most universities use to compare different qualifications – will be introducing a new system on how points are calculated.

More about the new tariff

UK or EU students

Award Start Mode Duration Fees
HND Sep 2017 FT 2 years TBC Apply via UCAS

International Students

Sorry, this course is not available to international students.

The University reserves the right to increase fees broadly in line with increases in inflation, or to reflect changes in government funding policies or changes agreed by Parliament.

Guidance for UK/EU students


UK and EU students applying for most undergraduate degree courses in the UK will need to apply through UCAS.

The Universities and Colleges Admissions Service (UCAS) is a UK organisation responsible for managing applications to university and college.

Applying through UCAS
 Register with UCAS
 Login to UCAS
 Complete your details
 Select your course
 Write a personal statement
 Get a reference
 Pay your application fee
 Send UCAS your application

Portfolio Guidance

We would like you to bring along some of your work which demonstrates your abilities and interest in the media. This will provide valuable support for your application and enable tutors to make a prompt decision. However, do not worry if the work you bring is not media-related as we are also looking for potential, creativity and enthusiasm.

We require you to bring the following:

An example of written work

(e.g. an academic essay or report. This does not have to be media-related) 

An example of your interest in the media

(e.g. details of any work experience you have undertaken in the media industry or a media-related hobby)

An example of any practical media work

(e.g. a video, website, article, some design work, radio work, photography or scripts you have produced)

Please ensure that any work you bring along is clearly labelled with your name and UCAS number.

Please note:

  • You may bring your portfolio on a memory stick providing the memory stick itself is well marked with your name AND the work on the memory stick is organised into a folder labelled ‘Applicant Day’.
  • Photographs MUST NOT be submitted on memory stick; all photographs must be printed and brought in to the Applicant Day as part of your portfolio.

Additional costs

This is a practical course and you may be required to purchase materials to support your learning and development. Please contact Birmingham Metropolitan College for details: / T: 0845 155 0101.

Your personal statement

Your personal statement is a highly important part of your application. It gives you a crucial opportunity to say why you’re applying and why the institution should accept you.

Here are the key areas you’ll need to address:

Course choice

Why does this course appeal? What areas are of particular interest?

Career plans

If you have a specific career in mind, say how your chosen course will help you pursue this goal.

Work experience

Mention any work that is relevant to your subject, highlighting the skills and experience gained.

School or college experience

Highlight skills gained at school/college, eg summer schools or mentoring activities.

Non-accredited skills or achievement

eg Duke of Edinburgh Award, Young Enterprise scheme.

You should also mention your future plans – if you’re planning to take a year out, don't forget to give your reasons. Talk about any subjects you’re studying that don’t have a formal assessment and any sponsorships or placements you’ve applied for. And don't be scared to add in details about your social, sports or leisure interests.

Get more information on writing personal statements.

This course is not available part-time

Got any questions?

Search our Frequently Asked Questions for a range of information about our courses and studying here.

Loans and Grants

Financial Support

We offer further information on possible undergraduate financial support. This includes the type of loans, grants and scholarships available both from the government and from Birmingham City University.

Course Structure

The HND Media and Communication course consists of five modules:

  • Broadcast Production
  • Publication Production
  • History and Structure of the Media
  • Media Texts and Cultural Contexts
  • Professional Studies

The production side introduces and develops skills in television and video production, radio presentation and production, photography, desktop publishing, journalism and multimedia production.

Assessment methods

Most modules are assessed through written and production assignments, and there are module-end tests in theory subjects.

Employment Opportunities

Journalism, press and public relations, video and television production and presentation, radio presentation, publishing, photography, and progression on to degree courses.


OpportUNIty Student Ambassador

OpportUNIty: Student Jobs on Campus ensures that our students are given a first opportunity to fill many part-time temporary positions within the University. This allows you to work while you study with us, fitting the job around your course commitments. By taking part in the scheme, you will gain valuable experiences and employability skills, enhancing your prospects in the job market.

It will also allow you to become more involved in University life by delivering, leading and supporting many aspects of the learning experience, from administration to research and mentoring roles.


BCU Graduate+

Through our courses we give you the skills and experience needed to get a head start when applying for jobs. But we offer something extra too – Graduate+.

Our unique programme gives you the chance to develop valuable skills outside of the more formal classroom learning. We award points for Graduate+ activities (including firewalking!) and these can be put towards a final Graduate+ award.

More about Graduate+


The Professional Studies element of the course involves work with media organisations and students have to spend two weeks in a media production business.


This course is delivered by Birmingham Metropolitan College at its James Watt Campus.

Situated on the Aldridge Road, right on the 997 bus route through north Birmingham, the James Watt Campus is an imposing building. Spread over two main buildings and five floors, the campus features a fully equipped, professional quality TV studio, beauty salon, gym, media suite and construction workshop.

Find out more about James Watt Campus

Our Staff

Our teaching staff comprises specialists in their respective fields, including academics and industry professionals, all of whom are perfectly placed to offer a wealth of experience and knowledge. Birmingham School of Media students also benefit from access to high-profile guest speakers from across the industry.

A dynamic community that is responsive to the changing face of the media industry, Birmingham School of Media is the perfect starting point to your media career.

UK prospective students:

UK enquiry form

+44 (0)121 331 5595

EU / International prospective students:

International enquiry form

+44 (0)121 331 5389

Already applied?

Email the applications team

+44 (0)121 331 6295