Dr Julie Bower
Dr Julie Bower’s teaching expertise is in Strategic Management. Her research interests are in the evolution of firm and industry structure and organisation, with specific focus on the alcoholic beverages industry.
Prior to academia Julie had a career in investment banking, where she was a director and team leader for UK and European alcoholic beverages industry investment analysis. She completed her PhD in the Centre for Management under Regulation at Warwick Business School, funded by an ESRC scholarship.
Areas of Expertise
- Business/Government relations
- Competition policy
- Competitive strategy
- Industry structure and organisation
- Equity capital markets
Qualifications
- PhD, Warwick Business School
- MBA, London Business School
- MA (Hons) Biochemistry, University of Oxford
- FHEA
Memberships
- Association of Business Historians
- Economic History Society
- ESRC Peer Review College
Teaching
- Developing a Marketing Strategy (Help to Grow)
- International Strategic Management (MSc)
- Strategy & Risk Management (Senior Leader Apprenticeship)
Research
Julie is currently researching aspects of business/government relations and corporate political activity, specifically the role of trade associations and social movement organisations.
Postgraduate Supervision
Dr Bower is interested in supervising PhD students with research interests in other consumer-related industries employing qualitative methodologies.
Publications
Articles (CABS ranked)
- Bower, J., and Higgins, D. M. Working behind the scenes: The Scotch Whisky Association and the US liquor market c1950-c1970. Business History (in press) (4*)
- Bower, J., & Higgins, D. M. (2024). Working behind the scenes: The Scotch Whisky Association and the US liquor market c1950–c1970. Business History, 1–26. https://doi.org/10.1080/00076791.2024.2401395
- Bower, J., and Higgins, D. M. 2023. Litigation and Lobbying in Support of the Marque: The Scotch Whisky Association, c. 1945–c. 1990. Enterprise & Society, 24(1), 286-316 (3*) Litigation and Lobbying in Support of the Marque: The Scotch Whisky Association, c. 1945–c. 1990 | Enterprise & Society | Cambridge Core
- Bower, J. 2021. Varieties of capitalism, competition policy and the UK alcoholic beverages industry. Business History, 63(8), 1393-1412 (4*) Varieties of capitalism, competition policy and the UK alcoholic beverages industry: Business History: Vol 63, No 8 (tandfonline.com)
- Bower, J. 2018. Whitbread: Routines and resource building on the path from brewer to retailer. Management & Organizational History, 13(1), 1-23 (2*) Whitbread: routines and resource building on the path from brewer to retailer: Management & Organizational History: Vol 13, No 1 (tandfonline.com)
- Bower, J. 2016. The Whitbread Umbrella: A structural response to shareholder activism. Enterprise & Society, 17(4), 874-903 (3*) The Whitbread Umbrella: A Structural Response to Shareholder Activism | Enterprise & Society | Cambridge Core
- Bower, J. 2016. Vertical and financial ownership: Competition policy and the evolution of the UK pub market. Business History, 58(5), 647-666 (4*) Vertical and financial ownership: Competition policy and the evolution of the UK pub market: Business History: Vol 58, No 5 (tandfonline.com)
- Bower, J., and Cox, H. 2012. How Scottish & Newcastle became the U.K.’s largest brewer: A case of regulatory capture? Business History Review, 86 (1), 43-68 (4*) How Scottish & Newcastle Became the U.K.'s Largest Brewer: A Case of Regulatory Capture? | Business History Review | Cambridge Core
Chapters
- Bower, J., and Higgins, D. M. 2024. Scotch whisky: Provenance, authenticity and ownership, in Place-Branding Experiences: – Perspectives from Intellectual Property Owners, Users and Lawyers, eds. Ng, C. W., Adebola, T., and Brown, A. E. L., Edward Elgar
- Bower, J. 2018. Accounting history of the Scotch whisky industry: Managing consumption, production and maturation, in Accounting for Alcohol: An Accounting History of Brewing, Distilling and Viniculture, eds. Quinn, M. and Oliveira, J., Routledge
- Bower, J. 2017. Vertical and financial ownership: Competition policy and the evolution of the UK pub market, in The History of the Beer and Brewing Industry, eds. Cabras, I. and Higgins, D. M., Routledge
Reviews
- Bower, J. 2024. The Mystique of Running The Public House in England: Quest for El Dorado, 1840-1939, Gutzke, D. W. The Economic History Review (in press)
- Bower, J. 2015. Redefining business models: strategies for a financialized world, Haslam, C., Andersson, T., Tsitsianis, N., and Yin, Y. P. Business History, 57(6), 947-949
Other
- Bower, J. 2018. The evolution of the UK wine market: from niche to mass-market appeal. Beverages, 4(4), 87-99 Beverages | Free Full-Text | The Evolution of the UK Wine Market: From Niche to Mass-Market Appeal (mdpi.com)
- Bower, J. 2016. Scotch whisky: History, heritage and the stock cycle. Beverages, 2 (2) 1-14 Beverages | Free Full-Text | Scotch Whisky: History, Heritage and the Stock Cycle (mdpi.com)
- Bower, J., and Cox, H. 2013. Merger regulation, firms and the co-evolutionary process: An empirical study of internationalisation in the UK alcoholic beverages firms 1985-2005. Centre for Globalisation Research, QMUL, Working Paper 48 Merger regulation, firms, and the co-evolutionary process: An empirical study of internationalisation in the UK alcoholic beverages industry 1985-2005 (repec.org)
Links and Social Media
- LinkedIn profile