Dr Nauman Wajid

Dr Nauman Wajid

Lecturer in Marketing

Email:
nauman.wajid@bcu.ac.uk

Dr Nauman successfully obtained his PhD (Marketing) from Manchester Metropolitan University (MMU). During his tenure at MMU, Nauman gained Fellowship of Higher Education Academy while working as Associate Lecturer for almost 3 years, delivering courses at UG and PG levels. Prior to that, he completed his postgraduate qualification at The University of Bradford, UK earning an MSC degree in International Business and Management.

In addition to his scholarly endeavours, Dr Nauman has been actively engaged in teaching and academic leadership roles at various institutions. He has served as a visiting lecturer at the University of Cumbria, associate lecturer at Manchester Metropolitan University and as an adjunct academic at The University of Manchester, imparting his expertise to students at both undergraduate and postgraduate levels.

Dr Nauman's impact extends beyond the classroom, as evidenced by his five-year tenure as an Assistant Professor at the National University of Sciences & Technology (NUST) in Pakistan. During his time at NUST, he played a pivotal role in shaping the academic landscape by designing a new MS Marketing program in collaboration with his colleagues.

Throughout his academic career, Dr Nauman has exhibited a keen interest in publishing, particularly in the domains of Marketing Communications, International Marketing, Relationship Marketing, Branding, and Services Marketing. His dedication to advancing knowledge in these areas has been evident in his prolific contributions to academic literature.

Areas of Expertise
Qualifications
Memberships
Research
Postgraduate Supervision
Publications