Jo Hurley

Lecturer - BA (Hons) Fashion Branding and Communication

School of Fashion and Textiles
Email:
Joanne.hurley@bcu.ac.uk

Jo has experience working within the world of consumer trends for The Future Laboratory. Working across projects for Marks & Spencer, Olay and Thomas Pink. This has provided creative insight with a focus on qualitative and quantitative analysis highlighting market trends. With a love for vintage clothing, Jo had a fashion vintage business sourcing and selling vintage pieces from the 1920s onwards.

Jo also has a senior fellowship of the Higher Education Academy with 17 years experience of teaching on Fashion marketing courses. Jo also encourages internships as the module leader for work placements across Fashion and Textiles and as a champion for professional placement year. 

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