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Towards 2020

Our vision for research and knowledge exchange is that, by 2020, we will be recognised nationally as a research-engaged University, with distinctive and well-supported niche areas of international excellence and regional relevance.

We will have well developed, motivated and innovative research community, embedded within a vibrant and responsive research culture, carrying out relevant demand-led research. These activities will be well recognised as delivering increasing tangible benefits to all our stakeholders, and being internationally excellent, irrespective of the measurement tools or metrics used.

We will achieve these aims by:

  • Investing in our researchers, central support services and research infrastructure
  • Ensuring financial sustainability through knowledge exchange activity and demand-led research, with a particular focus on Birmingham and the West Midlands
  • Continuing to embed innovation, entrepreneurship and business engagement in our research and teaching
  • Expanding research undertaken within larger collaborative projects, particularly those funded by European funding through Horizon 2020 and the Knowledge Innovation Communities (KICs).