BESTA Project: South Asian Cricket Association Research

Project 1: Talent Identification and Development in British South Asian Women and Girls in Cricket   

The overall aim of this research project is to provide a greater understanding of the talent identification and development process in female elite youth cricket, and to support enhanced recruitment and retaining of British South Asian origin cricketers in England and Wales. The purpose of this study is to determine the potential causes of the discrepancy in female British South Asian representation between elite and recreational cricket in England and Wales. 

This study is following on from the England & Wales Cricket Board’s (ECB 2017) research project which identified, amongst other things, that whilst 30% of the country’s recreational playing demographic consisted of players from a South Asian origin, only 4% of professional cricketers had a South Asian origin. According to Cricket Unleashed approximately a third of the recreational playing demographic is of South Asian origin in England and Wales (ECB 2018). However, as identified earlier, these statistics are not replicated at the professional level with South Asian players only making up 4% of the demographic.

It is hoped this project will help create strategies and inform policy making to ensure British South Asian females can achieve their full potential in cricket.

Project Team

SACA/ACE Project: An investigation into the equity of the Male Cricket Talent Pathway 

The overall aim of this project is to provide a greater understanding of the talent pathway process in junior cricket and support coaches in the selection of players. The purpose is to determine any issues with the pathway and provide solutions to create more equitable opportunities for all. Additionally, it aims to create a tool for all coaches to look at selection from a holistic perspective. 

This study is following on from the Independent Commission for Equity in Cricket (ICEC) report which identified that the talent pathway is currently not fair and just. It is recommended that talent pathway structure should be overhauled to make it more meritocratic, inclusive, accountable, transparent and consistent. Moreover, this research project follows on from Making Cricket a More Inclusive Report and aims to Develop and implement best practices for player recruitment principles and processes across England and Wales.  

It is hoped that through this project a more equitable talent pathway structure and selection process is created. 

Project Team

Omar Green (PhD Researcher)

Dr Adam Kelly